Häberlein & Mauerer AG / Experiential Worlds / Luxury

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Dreams – Made by Hand

Precision, perfection, quality and aesthetics: these attributes distinguish superlative objects that are primarily made in small series by artisans who rely on innovative techniques to achieve perfection. The authenticity and credibility of these artifacts is guaranteed by many decades of tradition among their makers.

Professional handling of raw materials, uniqueness of the final products, and ardent love for detail make these brands what they truly are: legends, sources of objects for aficionados – the stuff that dreams are made of!

Communicating such dreams isn’t about satisfying life-essential needs. Rather, the foreground is occupied by the striving to individually design one’s own lifestyle.

For many years, Häberlein & Mauerer has developed and implemented custom-tailored communications concepts for clients such as Officine Panerai, Santoni and the La Prairie beauty brand.

Our success is based on profound expertise and a high affinity to the products and brands for which we work. We heighten their emotionality by developing individualized themes and through ongoing contacts with authors whose journalistic specialties harmonize with our clients’ diverse and frequently international contents.

Through mid-range and long-term collaborations, this personal communication results in stories that are custom-tailored to appeal to their targeted media. In this context, we cooperate with classical media, as well as with relevant online publications.

Our work contributes toward strengthening emotional loyalty and thus enhancing the immaterial value of a brand. We convey the dreams that our clients evoke in the minds of their consumers.

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